This Menacing Custom BMW R 18 Was Inspired by Vintage 20th-Century Bikes June 9, 2022 Astonishingly, the beemer is some 220 pounds lighter than the original. Source
A Rare 1940 BMW 328 Superleggera Can Be Yours for a Cool $795,000 March 17, 2022 The classic roadster is believed to be one of the first special Touring bodied cars built for BMW. Source
Tesla Now Has More Luxury Car Registrations Than Mercedes-Benz November 10, 2021 Tesla isn’t just a force when it comes to battery-powered vehicles. Increasingly, it’s becoming a dominant player in the luxury car market as well….
BMW’s All-Electric i4 Sedan Is Officially in Production October 25, 2021 BMW’s electrification efforts just took a giant step forward. The first production-series i4 sedans started rolling off the line at the company’s main manufacturing…
From a Lamborghini’s Roar to a Moet’s Pop: How Sound Became One of Luxury’s Most Powerful Tools October 15, 2021 Nothing about the feeling of driving a Lamborghini is accidental. According to Maurizio Reggiani, the marque’s chief technical officer, the sensation springs directly from…
